Who we are

R1 Events is Tailor Made Events

R1 Eventi is the perfect partner to transform every event into a memorable experience designed to inspire, engage, and leave a lasting impression. Our mission is to create tailor-made moments that blend emotion, innovation, and strategy, offering customized solutions for both businesses and individuals.

Led by the expertise of Riccardo Ronchi—racing driver, instructor, and presenter for product launches—we bring the adrenaline and precision of motorsport into the world of events. We design team building, incentive, and driving experiences that combine engagement, organizational excellence, and a powerful emotional impact. Each project is carefully crafted to foster growth, collaboration, and cohesion, turning every occasion into a truly valuable experience.

R1 Eventi also stands out for its expertise in digital marketing, media production, and media design. We provide targeted digital strategies to amplify brand visibility, high-quality photo and video content to tell compelling stories, and creative graphic materials for impactful visual communication. From concept to execution, every detail is meticulously managed to ensure the success of our clients.

With R1 Eventi, every event is more than just a gathering: it’s a bespoke adventure designed to transform every challenge into a success and every moment into an unforgettable memory. Our passion, expertise, and creativity are dedicated to achieving your goals.

Our approach

Our values form the foundation of everything we do, both on the track and in business.
Every event, every experience we create, is guided by these key principles:

Collaboration

We believe that success is the result of teamwork, where everyone contributes their skills and supports one another.

Discipline

Only through rigor and consistency can excellence be achieved. It is the element that guarantees control and the ability to adapt to the most complex situations.

Respect

We respect our clients, our partners, and ourselves. This principle guides every interaction, ensuring healthy and productive relationships.

Commitment and Sacrifice

Dedication and perseverance are essential to achieving great goals. Every challenge requires effort and resilience.

Competition and Constancy

Healthy competition pushes us to continuously improve, to give our best at every opportunity. The ability to maintain a high quality of performance over time is what sets us apart. Every detail matters.

Sense of
Belonging

We believe in the power of the group. Feeling part of a team creates trust and cohesion, essential elements for success.

Living the race doesn’t just mean excelling on the track, but also carefully managing every aspect of human capital and making the most of available technology.

These are the elements that make the difference in achieving excellence, both in sports and in the professional world.

The key skills we develop not only lead to victory on the track but also translate into professional and business success, ensuring the full satisfaction of clients and partners.

Through our approach, we convey these values, helping companies and individuals grow, overcome challenges, and achieve extraordinary results.

R1 Events is Tailor Made Events